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Fundamentals of retailing and shopper marketing /

Hillesland, Jan, 1962-

Fundamentals of retailing and shopper marketing / Jan Hillesland. - Harlow, England ; New York : Pearson, 2013. - 360p. 24cm.

Includes bibliographical references and index.

ISBN: 9780273757399

LCCN: 2012023217

Subjects--Topical Terms:
Retail trade.
Marketing.

LC Class. No.: HF5429 / .H524 2013

Dewey Class. No.: 658.87 H.J.F 2013

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