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Basic marketing research : a decision-making approach / Naresh K. Malhotra / Divid F. Birks
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2009.Edition: 3rd edDescription: 1008p: ill ; 24cmContent type: - text
- unmediated
- volume
- 9780130830449
- 658.83 M.N.M 2009 22
- HF5415.2 .M288 2009
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Capital Universities Foundation Library (CUFL) School of Business (QMU) | 658.83 M.N.M 2009 (Browse shelf(Opens below)) | Available | 1611 |
Includes bibliographical references and index.
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