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Strategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
Material type:
TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2004.Edition: 10th edDescription: viii, 696 p. : ill. (some col.) ; 29 cmContent type: - text
- unmediated
- volume
- 0131421840
- 9780131421844
- 658.802 K.R.S 2004 21
- HF5415.135 .K47 2004
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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Capital Universities Foundation Library (CUFL) School of Business (QMU) | 658.802 K.R.S 2004 (Browse shelf(Opens below)) | Available | 1535 | ||||||||||||||
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Books
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Capital Universities Foundation Library (CUFL) School of Business (QMU) | 658.802 K.R.S 2004 (Browse shelf(Opens below)) | Available | 1536 |
Includes bibliographical references and indexes.
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