Capital International Foundation for Education
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Marketing strategy / O.C. Ferrell, Michael D. Hartline.

By: Contributor(s): Material type: TextPublication details: Mason, OH : Thomson South-Western, c2008.Edition: 4e [ed.]Description: xxii, 717 p. : ill. ; 26 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0324362722
  • 9780324362725
Subject(s): Genre/Form: DDC classification:
  • 23 658.8 F.O.M 2008
LOC classification:
  • HF5415.13 .M3586 2008
Online resources:
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books Capital Universities Foundation Library (CUFL) School of Business (QMU) 658.8 F.O.M 2008 (Browse shelf(Opens below)) Available 1537

Includes bibliographical references and indexes.

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