Marketing communications : a European perspective / Patrick De Pelsmacker, Maggie Geuens, Joeri Van den Bergh

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TextPublisher: Harlow, England ; New York : Pearson, 2010Edition: 4th editionDescription: 660 pages : ill; 25cmContent type:

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Additional physical formats: Online version: Marketing communicationsDDC classification:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Capital Universities Foundation Library (CUFL) School of Business (QMU)				658.802 P.P.M 2010 (Browse shelf(Opens below))					Available			1606

Includes bibliographical references and index.

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