The economics of managerial decisions /
Blair, Roger D.,
The economics of managerial decisions / Roger D. Blair, University of Florida, Mark Rush, University of Florida. - xxxiv, 782 pages ; 26 cm
Includes bibliographical references and index.
Economic foundations -- Managerial economics and decision making -- Demand and supply -- Measuring and using demand -- Market structure and managerial decisions -- Production and costs -- Perfect competition -- Monopoly and monopolistic competition -- Cartels and oligopoly -- Game theory and oligopoly -- A manager's guide to antitrust policy -- Managerial decisions -- Advanced pricing decisions -- Decisions about vertical integration and distribution -- Decisions about production, products, and location -- Marketing decisions : advertising and promotion -- Business decisions under uncertainty -- Managerial decisions about information -- Using present value to make multiperiod managerial decisions -- Answer key to chapters -- Answer key to calculus appendix.
9781292310947 1292310944
2017045385
Managerial economics.
Decision making.
HD30.22 / .B555 2019
658 B.R.E 2019
The economics of managerial decisions / Roger D. Blair, University of Florida, Mark Rush, University of Florida. - xxxiv, 782 pages ; 26 cm
Includes bibliographical references and index.
Economic foundations -- Managerial economics and decision making -- Demand and supply -- Measuring and using demand -- Market structure and managerial decisions -- Production and costs -- Perfect competition -- Monopoly and monopolistic competition -- Cartels and oligopoly -- Game theory and oligopoly -- A manager's guide to antitrust policy -- Managerial decisions -- Advanced pricing decisions -- Decisions about vertical integration and distribution -- Decisions about production, products, and location -- Marketing decisions : advertising and promotion -- Business decisions under uncertainty -- Managerial decisions about information -- Using present value to make multiperiod managerial decisions -- Answer key to chapters -- Answer key to calculus appendix.
9781292310947 1292310944
2017045385
Managerial economics.
Decision making.
HD30.22 / .B555 2019
658 B.R.E 2019