Fundamentals of retailing and shopper marketing / Jan Hillesland.
Material type:
TextPublication details: Harlow, England ; New York : Pearson, 2013.Description: 360p. 24cmContent type: - text
- unmediated
- volume
- 9780273757399
- 658.87 H.J.F 2013 23
- HF5429 .H524 2013
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Capital Universities Foundation Library (CUFL) School of Business (QMU) | 658.87 H.J.F 2013 (Browse shelf(Opens below)) | Available | 1772 |
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| 658.87 B.B.R 2018 Retail management : a strategic approach / | 658.87 C.A.M 2006 Marketing channels / | 658.87 D.P.I 2010 Introduction to Retailing / | 658.87 H.J.F 2013 Fundamentals of retailing and shopper marketing / | 658.87 O.J.R 2005 Retailing : integrated retail management / | 658.87 P.R.M 2016 Marketing channel strategy : | 658.87 S.H.I 2009 Inside the mind of the shopper : the science of retailing / |
Includes bibliographical references and index.
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